7 Most Hotly Pursued Web Trends
If there is a constant in the web world of today, it is change. Alright, that may seem like coming straight form a book of mundane sermons, but the truth remains that the web designing trends are giving the professionals operating within this realm a hard time catching up. The hottest of trend a while back is obsolete now, and this sends some major designers in a tizzy who have their plans well in advance on how they can leverage a particular trend and bend it to suit their sensibilities and their client’s business.
(Image Source: Business2community.com)
Having said that, there isn’t any need to feel jittery since there is more or less a slight bend in the way the trends reinvent themselves, and if you are good enough to adapt, it should hardly be a task.
And let’s be honest here, despite the powering waves of constant change, the underlying concept behind the changing trends remains the same. All the different designing rules converge to make a single point, which mostly has to do with user-friendliness and market-relevancy. If you are still wondering how, here is a look at some of the trends that influence (and must continue influencing) the designs of today, yesterday, and tomorrow:
# A Neat Homepage Takes a Tighter Grip than an Overwhelmingly Designed Page Would
For all intents and purposes, clutter never works. And when it comes to web, the audience is even more impatient and non-receptive to crowded pages. May be a decade ago, they loved to see those bells and whistles swarming the web pages as they were willing to wait for n number of seconds for the page to load fully. Not today. The dynamics have changed, and they have changed drastically.
# Speed Takes a Backseat to Nothing
Today, nothing matters more than speed, when you count all the factors that evaluate design of a website. A clean and clutter free web page does not distract the users or pulls their attention in different directions, and it also happens to reduce the loading time. It is easier and more feasible to make your point and get it across.
# Rebooting a Website for Mobiles Doesn’t Cut the Ice Anymore, Building Made-for-Mobiles Does
It’s surprising that despite all the noise in the web realm around how important it is for a website to be responsive on mobile devices, the webmasters just won’t listen! And even from those who don’t have their ears and eyes to the ground, they are busy churning out a separate mobile version of their website, only ending up spending more resources and making the whole process longer and more hard-worked.
The most recommended approach is to keep the mobile interface in mind while you start developing your website in the first place. Create a website that works well on desktop screens and adapts seamlessly on the mobile device OS and smaller screens.
# Nobody Reads a Ton of Content Anymore
Okay, may be they do, but not when your corresponding page is simply educating your audience about your brand. The representative information has to be crisp and clear, without being full of words. Nobody is interested on how many attempts it took for you to make your first design approved by a blockbuster client.
# Storytelling Works
Even if they do read long content, it would serve you better to weave a story around it and post it on a separate page rather than stuffing it with the other informational bits on the landing page.
# A Fuss Free Navigation
Going bonkers with creativity is fine. You should always strive to push the envelope and take your designs beyond the standard. But do not do it at the cost of user-friendliness. We understand that a pixel-rich and big image on the homepage is creating a blockbuster impact, but if you place the main navigation bar at a spot where it’s hard to find, you might as well have users navigating off from the very first page, despite liking it.
# Let the Call-to-Action Buttons Stand Out
You need to place the right buttons at the right spot. You need to tell your visitors how to turn the pages for seguing on to the rest of the awesomeness on your website, and also where to find the buttons clicking on which triggers the buying process.
It might have sounded like more of tips for web design, but the above piece also mirrors on how specialists are designing their websites and taking the right steps to make maximum impact.