Five Vital Things You Should Start Outsourcing
In any business, you have your core activities and those little extras. It is the extras that waste valuable company hours and mean that your office is less productive than it should be. Some people believe that outsourcing is lazy. Nothing could be further from the truth. When you have the presence of mind to know what to outsource, you can save your business loads of time. That means that the business has more time to focus on important tasks. Here are five vital things you should start outsourcing right now.
# Social media marketing
Everybody knows they have to do it, but none of us have time to sit on Facebook and Twitter all day long. Some bosses decide to split social media duties between their team. Whilst doing so might seem like a genius way to ensure there is social media activity, it is a bad idea. If you have any lazy staff members, they will find a reason to spend their entire day writing Facebook statues. That means that they will not complete their core duties. Instead, consider having an external company take care of your social media platforms. They can spend all their time communicating with people on your behalf and at the end of each month, they will give you a progress report.
# Customer service
In any line of work, you have customers, and sometimes those customers need answers. The problem is that if your customer calls are coming straight through to your office, they are disrupting your work. You should be aware that you need to communicate with your customers and attend to their needs. That in itself is basic business expertise. That doesn’t mean that you need to deal with customers yourself. Outsourcing your customer service calls means that there is always somebody to take a call from your customers. If you were to answer a call, there is no way you could give it the right level of attention. You have a million other things on your mind. Staff at companies like Aquarius can give your customers a level of attention they deserve.
# Content marketing
Content marketing is an effective way of reaching new audiences and expanding your business. The problem is that creating a high standard of content is tricky. Writing well thought out pieces, and newsworthy stories is not easy. You can’t expect your staff to fulfill their primary role and double as writers. Instead, you should let an external company create content for your company. Content marketing is a relatively new form of marketing, but you should not neglect it.
# Payroll and admin duties
Payroll and admin duties can take up a lot of time. Many businesses hire HR and admin people to take care of these tasks. If you are a small business, though, you can’t hire an extra member of staff. Instead, you might want to consider letting another company deal with your admin services. Make sure that you find a company that you know you can trust. Look at customer reviews online and find a company that is reliable.
# IT services
If you own a small business, you likely don’t have an IT department. Large companies tend to have specific IT employees to deal with any tech issues in the workplace. If you can’t afford to take on specialist IT staff members, you should consider outsourcing the role. When you buy technology, the salesperson will sometimes offer you a care package. Most of these care packages just cover insurance and breakages, but some go further than that. Sometimes you can get a care package that means you have a technician on hand when you need one. Look for these packages so that you can take care of your IT needs.